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This web page ecotight.com states the following, "50 Reduction In Heating and Cooling Costs." Our analyzers saw that the webpage stated " How Traditional Insulation Stacks Up." The Website also said " A High Yield, High Quality Product. The Most Efficient Insulating Material. SPF Delivers Energy Efficiency Today. 50 Reduction In Heating and Cooling Costs." The website's header had ECOTITE spray foam as the most important optimized keyword. It is followed by spray foam insulation Canada, energy efficient insulation, and environmentally friendly insulation which isn't as highly ranked as ECOTITE spray foam. The next words ecotight.com used was closed cell spray foam. polyurethane spray foam was included but could not be understood by search parsers.